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INSPIRATION

WHAT IS BIOMIMICRY?

LEARNING FROM NATURE


Biomimicry is a practice that learns from and mimics the strategies found in nature to solve human design challenges

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INNOVATORS

NASA Smart TIRES

NASA Smart TIRES

NASA Smart TIRES

We are building smarter, more sustainable tires for the circular economy. Tire manufacturing is a legacy industry consisting of applications from bicycles to automobiles, trucking and aerospace. 

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REUSABLE PPE

NASA Smart TIRES

NASA Smart TIRES

"Augusta University and local companies team up to develop 500 reusable Healthcare workers across this country rely on personal protective equipment such as medical masks."

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iAID

NASA Smart TIRES

PEACHYBBIES SLIME

"At age 12, his chance encounter with a visually impaired woman inspired him to develop the iAid, a novel navigation device for the blind.."

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PEACHYBBIES SLIME

PEACHYBBIES SLIME

PEACHYBBIES SLIME

"25 year old Andrea went from failure to successful entrepreneur selling millions of dollars worth of slime."

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LULULEMON

PEACHYBBIES SLIME

PERKINS PURPLE

"Founded by Chip Wilson in Vancouver, Canada in 1998, lululemon is a yoga-inspired, technical athletic apparel company for women and men.."

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PERKINS PURPLE

PEACHYBBIES SLIME

PERKINS PURPLE

Perkin, who would be 180 years old today, was a chemist who pioneered synthetic purple dye. It changed the history of clothes. 

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THE SLINKY

TARTE COSMETICS

TARTE COSMETICS

The idea for the timeless toy sprung to mind when Naval engineer Richard James dropped some coiled wires

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TARTE COSMETICS

TARTE COSMETICS

TARTE COSMETICS



"She maxed out her credit cards and enlisted the help of friends and family, turning Tarte into a wildly successful brand."

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M&M's

TARTE COSMETICS

M&M's

"The Hershey Corporation would provide chocolate for the troops. He struck a 80-20 deal with the son of Hershey executive William Murrie,  to make a candy that will be named “M&M’s"

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WHAT CAN YOU DO WITH AN IDEA?

OCEAN CLEANUP

"At 16 years of age, Boyan Slat saw more plastic bags than fish when scuba diving in Greece. He thought: “Why can’t we just clean this up?” This question led him to research the plastic pollution problem for a school project. He learned about plastic accumulating in five large oceanic gyres, the largest one being the Great Pacific Garbage Patch. In 2012, Boyan Slat held a TEDx talk about how to rid the world’s oceans of plastic using technology. The video went viral, and the momentum that followed allowed him to drop out of school and found The Ocean Cleanup."

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